Keepa recently added several new features for Amazon Sellers and started charging customers for them. I wanted to check out these new features and see how they compare to Jungle Scout!
Keepa Product Finder
So, Keepa has added a Product Finder feature. This looks a lot like the Jungle Scout Product Database:
Keepa Product Finder

So here you have your filter options. You can search for products based on:
- Sales Rank
- Price ( Amazon’s price, New Price, etc)
- Category
- Subcategory
- Keywords
- Product Type
- Reviews
- Amazon out of stock %
- FBA Fees.
So, there are loads of options. In my case, I am looking for new private label products to sell. So, the products are in decent demand but have low competition. So I entered:
- Sales ranked: 1,000 – 10,000
- Buy Box Price: $15 – $60
- Reviews: 1 – 50 reviews
- Review Rating: 1 – 4 stars
- Category: Home & Kitchen
It will then output all Amazon products in the Keepa database that fit this criteria. In my example, I came across this Door Draft Stopper product that could be something I could sell:

Keepa Pro’s
- You have loads of filter options.
This could be especially useful if you are selling wholesale/retail arbitrage. For example, you can search for popular products for which Amazon is out of stock x amount of the time. - You can filter based on the current, 30, 90, or 180-day average. This is extremely useful. You want to filter out any products that currently have a meager price, for example but are normally sold for much more. So you can
- You have a couple of free searches per day.
Keepa Con’s
- Non sales estimates, only Sales Rank #.
Keepa does not offer any sales estimates. When doing product research, you want to be able to check the demand for a product as accurately as possible. Typically, FBA tools offer a sales estimate based on the sales rank #. This is still an estimate, but it will give you a pretty accurate idea of how often a product is purchased. Keepa does not offer this function; Jungle Scout does. So, it would be best if you did all your product research based on sales rank numbers. In my example, I know that a sales rank below #10,000 has decent sales in the Home & Kitchen category. However, this differs per category and is wildly inaccurate. You could use an Amazon Sales Rank Chart, but it would still be pretty inaccurate. - No net payout filter
You can only filter on price and FBA fees. However, as an Amazon seller, I want to know how much Amazon is going to pay me after they have taken their fees and commission (net payout). Jungle Scout does offer the net filter. - Quite overwhelming.
Because Keepa offers a huge number of filter options, it can be quite overwhelming. These options are spread out over a couple of pages, so you miss the overview. Especially if you are a newcomer, this will be difficult. But even for me, I found myself scrolling through the filter options many to many times, looking for a specific filter I needed.
Jungle Scout Product Database

So how does Keepa compare to the Jungle Scout Product Database? First of all, Jungle Scout is way more organized. You can view all the option on 1 screen and easily find the filter you need.
So, just like we did with Keepa, we can now enter our filter option in Jungle Scout:
- Price: $15 – $60
- Minimal net: $10 ( Keepa does not have this feature)
- Minimal revenue per month: $3,000 ( Keepa does not have this feature)
- Max reviews: 100
- Category: Home & Kitchen
- Max Listing Quality Score: 7 ( Keepa does not have this feature)

Jungle Scout Pro’s
- It is straightforward to use & a clean interface.
The spotless interface is one of the first things you will notice about the Jungle Scout Database. Even for beginners, it is very easy to use. - Filter by Sales & Revenue.
With Keepa, you can only filter based on sales rank. However, with Jungle Scout, you can search based on Sales and revenue, which will give you a much more accurate view of the demand for a niche. - Filter by listing quality.
This is an extremely useful filter that I use every time! When you are competing with other Amazon sellers, you can only compete on a couple of things ( quality, price, listing quality, advertising, etc.). With this filter, I can find products with low listing quality, so I know I can at least beat them with a better listing! - More products in the database.
After using both tools to find new products to sell on Amazon, I figured I could easily find more niches with the Jungle Scout Database than with the Keepa tool.
Jungle Scout vs Keepa
Winner: Jungle Scout
So, to conclude, Jungle Scout is easier to use and has more products in its database. Jungle Scout can also show you the estimated sales and revenue, while Keepa can only show you the sales rank number. Jungle Scout also offers the listing quality score, which can help you estimate the competition.
Keepa has more filter options and can filter based on 30-, 60-, and 90-day averages.
I think Keepa is a good tool for a small group of very specific sellers who would benefit from the specific search filter options. For example, wholesalers who are looking for high-traffic products, where normally the sales would go to Amazon. But now, with the “Amazon is out of stock x% of the time” filter option from Keepa, you can take a share of the sales.
