Helium 10: Starter vs Platinum – Which Plan for you?

If you are starting out with Amazon FBA, the Helium 10 Starter package ($29/mo) is perfect for you!

However, if you are already selling on Amazon you will benefit greatly from upgrading to the Platinum package ($79/mo) as this will unlock some amazing features.

Key differences

  • The Starter package offers you the tools you will need to find your first product.
  • The Platinum package offers all the tools you will need to run your FBA business, once you have found started selling your product
  • Use the coupon: GARLIC20 for 20% Discount.

Product Research Comparison

StarterPlatinum
Blackbox20 uses250 uses/day
XRayUnlimitedUnlimited

Product research is the main reason I use Helium 10. I personally have the Platinum plan because this is my full-time job. I don’t want to get limited when doing my product research.

However, if you are new to this and just want to find your first product to sell on Amazon, you will be find with the starter plan!


Operations Comparison

StarterPlatinum
Alerts
Keyword Tracker
Follow-up E-mails
Inventory Management

So this is exactly why I think you don’t need the platinum plan until you are already selling on Amazon. Since this plans offers all these amazing features that you need to run your Amazon business! This is in my opinion, the biggest different between the Starter & Platinum package!


Keyword Research Comparison

StarterPlatinum
Cerebro2 daily usesUnlimited
Magnet2 daily usesUnlimited

Just like with the other features; the starter plan does have the 2 keyword tools available. However, it is very limited. In my opinion the starter plan has just enough usage to do your initial keyword research to build your listing. However, if you want to expand with multiple products or want to create a big keyword list for PPC for example, you would need the Platinum plan.


Listing Builder & optimizer

StarterPlatinum
Frankenstein30 day trialUnlimited
Scribbles30 day trialUnlimited

Helium 10 offers 2 great features that will help you build your product listing! However, with the platinum plan you get unlimited uses. And with the starter plan you only get a 30 day trial.

Price

StarterPlatinum
Paid Monthly$39$99
Paid Yearly$29$79
Discount✅20% Discount!✅20% Discount!

Both plans are pretty affordable, ranging from $29 to $79. When you think about all the other expenses in your Amazon journey, this is a drop in the bucket. Plus, the value you get from it is absolutely worth it. It’s an invaluable tool that’ll help your Amazon business grow.

What features am I missing if I go with Starter Plan instead of Platinum?

The main features you will not be able to use with the starter plan are the features to run your Amazon business:

  • Follow-up emails
  • Alerts
  • Keyword Tracker
  • Inventory Management

Most of the other features are available, but very limit. I’d just enough to find & launch your first product.

When to switch from Starter to Platinum

You’re researching multiple products – Starter limits your product research, while Platinum unlocks full access.
You need more keyword tracking – Platinum lets you track 2,500 keywords vs. just 20 in Starter.
Serious about product launches – Starter lacks tools like Profits & Follow-Up for automation.
You’re doing $1,000+ in monthly sales – If you’re making money, it’s worth reinvesting in better data.

If you’re still testing the waters, Starter might be enough. But once you’re serious about scaling, Platinum is the smart move. 🚀

Can I use Helium 10 For Free?

Yes, Helium 10 offers a free plan, but it’s very limited. While it’s a good way to test out the platform, serious sellers will quickly outgrow its constraints. The free plan lacks key tools like Refund Genie, advanced keyword research, and inventory tracking.

Are there Discount Coupons for Helium 10?

Yes, use the coupon below to get 20% Discount!

Discount helium 10

You May Also Like

Leave a Reply

Your email address will not be published. Required fields are marked *